What are Business Tools?

Business Tools is a suite of nine financial management modules that integrate with e-conomic. They give you real-time insights into your cash flow, automate VAT calculations, help manage overdue invoices, and more.

How does the e-conomic integration work?

You connect your e-conomic account via a secure OAuth connection. Sitenyx automatically syncs your financial data every hour, giving you up-to-date insights without any manual data entry.

Can I use Business Tools without a website?

Yes! Business Tools plans are fully independent. You can use them on their own without subscribing to a website plan.

Is there a free trial?

Yes, all Business Tools plans come with a 14-day free trial. No credit card required to get started.

Anything about your finances in natural language. For example: 'How does my liquidity look?', 'Who are my slowest payers?' or 'Which expenses rose most last quarter?'

Does it support Danish?

Yes. All insights and recommendations are generated in Danish by default when your account is set to Danish. English is also fully supported.

How are insights generated?

The AI analyses your e-conomic data, cash flow forecasts, debtor patterns, and historical trends. Insights are categorised by revenue, expenses, timing, risk, and opportunity.

How is Freja different from ChatGPT?

ChatGPT doesn't know your numbers. Freja has direct access to your e-conomic data, your debtors, your budgets, and all your other financial information in Sitenyx. ChatGPT guesses from general knowledge — Freja answers from your actual business.

Is my financial data secure?

Yes. Your data is encrypted both in transit and at rest. We do NOT use your data to train AI models. You can export or delete your data at any time under GDPR. Sitenyx is hosted in the EU and complies with the EU AI Act.

Can Freja give tax advice?

Freja suggests tax optimisations based on Danish rules — for example entertainment vs. advertising, small purchases under DKK 36,400, or corporate tax instalment deadlines. It does not replace your accountant. We always recommend confirming major decisions with a certified accountant.

How often will I get new insights?

Critical alerts (e.g. cash flow crisis) come as push notifications immediately. Important insights appear in your Business Feed the same day. Less critical ones are bundled into a weekly digest every Monday at 8:00 AM.

What does Freja cost?

Freja is included free in every paid Sitenyx subscription (from DKK 299/mo). There are no separate AI charges. You also get a free preview with 3 insights and 1 natural-language query on the Starter plan.

What can I ask Freja?

Anything about your business finances. Examples: 'How is the business doing?', 'Can we hire a new employee?', 'Who are our most profitable customers?', 'Should I worry about liquidity next month?', 'When do we need to file VAT?'.

How fast does Freja respond?

Most answers come in under 5 seconds. More complex analyses (for example scenario planning with multiple variables) can take up to 15 seconds.

Can Freja remember previous conversations?

Yes. Freja has contextual memory across conversations — if you asked about a specific customer yesterday, today you can ask 'what about the one we talked about yesterday?' and Freja knows who you mean.

Can Freja explain difficult accounting concepts?

Yes. Ask questions like 'what is EBITDA?' or 'explain equity ratio' and Freja gives a clear explanation — at your literacy level. Freja adapts automatically whether you are a beginner or experienced.

Can Freja recommend concrete actions?

Yes. Freja suggests concrete things you can do — for example 'send reminders to these 3 customers', 'move DKK 15,000 from operations to pension before 31/12', or 'consider bringing the new computer purchase forward to December for a tax deduction'.

Does the chat work on mobile?

Yes, fully responsive. You can also use voice input in Danish if your device supports it.

AI Chat

Ask Freja a question — in plain language

Write a question about your finances and get a concrete answer with numbers from your business in seconds. No accounting jargon. No complexity.

Prieinamas

AI Chat Features

Real-time data from e-conomic

Freja reads your accounts, debtors, budgets, and VAT periods directly — you don't need to update anything manually.

Contextual memory

Freja remembers your conversations. Ask follow-up questions without starting over each time.

Danish first

Freja speaks Danish as first language, with correct Danish accounting terminology. English is also supported.

Actionable answers

You don't just get numbers — you get concrete recommendations like 'send reminders to these 3 customers' or 'prepay pension before 31/12 to save DKK 4,200 in tax'.

Live eksempel

An example conversation with Freja

Here is what a typical morning check-in with Freja can look like:

How does our liquidity look this month?

Freja

Your cash balance is DKK 180,000. Based on expected receipts and expenses for the next 14 days, I expect you to fall to DKK 95,000 on April 22. That is acceptable but close to your comfort zone. 3 debtors owe DKK 45,000 total that is overdue — do you want me to send reminders?

Yes, send reminders. Can we afford to hire a new sales assistant?

Freja

Reminders sent. Regarding the hire: an employee at DKK 30,000/month actually costs you DKK 38,700/month (including AM contribution, pension, holiday pay). Over 12 months: DKK 464,400. Your current liquidity can bear it but leaves only DKK 64,000 in buffer. I recommend waiting until the overdue debtor amount is collected.

When do we need to file VAT next?

Freja

Your next VAT deadline is June 1 for Q1 2026. Based on your output and input VAT you should pay approximately DKK 24,500. You have sufficient liquidity for this. I will set a reminder for May 25.

How to use the chat

Open Freja in your Sitenyx dashboard

The chat is available from any page in your dashboard — you don't need to navigate anywhere special.

Write your question in Danish

No special commands or formats. Just write as you would talk to an accountant.

Get an answer with concrete numbers

Freja pulls data from e-conomic and your other Sitenyx modules and gives an actionable answer in seconds.

Integration

Sync your accounting data automatically. Sitenyx connects directly to e-conomic — Denmark's most popular accounting platform used by 250,000+ businesses.

Frequently asked questions about AI Chat

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